(Jan 7, Encinitas Ca) Boardworks announced that Blane Chambers of Paddle Surf
has signed on to be the latest addition to the newly formed SUP division. Hawaii
The puzzling part of this new development is what will happen to the price of PSH boards? They can’t continue to sell at bargain basement prices. They’ll have to fall more in-line with others. It’s hard on the consumer when they retail for $1250 one season, then $1550 the next, then down to $950. Now what will the price be? This should be better in the long run. Stability of pricing equals better resale value. Wider brand accessibility for all.